Chihiro’s parents turning into pigs symbolizes how some humans become greedy. At the very moment Chihiro says there is something odd about this town, her parents turn into pigs. There were people that “turned into pigs” during Japan’s bubble economy (consumer society) of the 1980s, and these peoplestill haven’t realized they’ve become pigs. Once someone becomes a pig, they don’t return to being human but instead gradually start to have the “body and soul of a pig". These people are the ones saying, ‘We are in a recession and don’t have enough to eat.' This doesn’t just apply tothe fantasy world. Perhaps this isn’t a coincidence and the food is actually (an analogy for) "a trap to catch lost humans." — Author's own commentary, in a letter written by Studio Ghibli paraphrasing Hayao Miyazaki (translated from Japanese, in response to fan mail questions about the ultimate fate of Chihiro's parents.)
The film has been compared to Lewis Carroll's Alice's Adventures in Wonderland as the stories have some elements in common such being set in a fantasy world, the plots including a disturbance in logic and stability, and there being motifs such as food having transformational qualities; though developments and themes are not shared. Among other stories compared to Spirited Away , The Wonderful Wizard of Oz is seen to be more closely linked thematically.
The major themes of Spirited Away center on the protagonist Chihiro and her liminal journey through the realm of spirits. The archetypal entrance into another world demarcates Chihiro's status as one somewhere between child and adult. Chihiro also stands outside societal boundaries in the supernatural setting. The use of the word kamikakushi (literally "hidden by gods") within the Japanese title, and its associated folklore, reinforces this liminal passage: "Kamikakushi is a verdict of 'social death' in this world, and coming back to this world from Kamikakushi meant 'social resurrection.'"
Yubaba has many similarities to The Coachman from Pinocchio , in the sense that she transforms humans into pigs in a similar way that the boys of Pleasure Island were transformed into donkeys. Upon gaining employment at the bathhouse, Yubaba's seizure of Chihiro's true name symbolically kills the child, who must then assume adulthood. She then undergoes a rite of passage according to the monomyth format; to recover continuity with her past, Chihiro must create a new identity.
Along with its function within the ostensible coming of age theme, Yubaba's act of taking Chihiro's name and replacing it with Sen (literally, "one thousand"), is symbolic of capitalism's single-minded concern with value, reflecting the film's exploration of capitalism and its effect on traditional Japanese culture.
Yubaba is stylistically unique within the bathhouse, wearing Western dress and living among European décor and furnishings, in contrast with the minimalist Japanese style of her employee's quarters, representing the Western capitalist influence over Japan in its Meiji period and beyond. The meiji design of the abandoned theme park is the setting for Chihiro's parents' transformation - the family arrives in an imported Audi car and the father wears a European style polo shirt, reassuring Chihiro that he has "credit cards and cash", before their morphing into literal consumerist pigs.
Spirited Away contains critical commentary on modern Japanese society concerning generational conflicts and environmental pollution. Chihiro has been seen as a representation of the shōjo, whose roles and ideology had changed dramatically since post-war Japan.
Just as Chihiro seeks her past identity, Japan, in its anxiety over the economic downturn occurring during the release of the film in 2001, sought to reconnect to past values. In an interview, Miyazaki has commented on this nostalgic element for an old Japan.
However, the bathhouse of the spirits cannot be seen as a place free of ambiguity and darkness. Many of the employees are rude to Chihiro because she is human, and corruption is ever-present; it is a place of excess and greed, as depicted in the initial appearance of the No-Face. In stark contrast to the simplicity of Chihiro's journey and transformation is the constant chaotic carnival in the background.
Additional themes are expressed through the No-Face, who reflects the characters which surround him, learning by example and taking the traits of whomever he consumes. This nature results in No-Face's monstrous rampage through the bath house. After Chihiro saves No-Face with the emetic dumpling, he becomes timid once more. At the end of the film, Zeniba decides to take care of No-Face so he can develop without the negative influence of the bathhouse.
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